6 Ways to Measure the Success of Your Digital Marketing Campaigns

analytics - how to measure the success of your digital marketing campaigns

As a marketing leader, you know how challenging it can be to measure the success of your digital marketing campaigns. You invest significant time and resources into conducting these campaigns but often find that clarity on success is lacking. Assessing the effectiveness of your campaigns requires not only having an understanding of key performance indicators […]

3 Proven Digital Marketing Solutions for Outdoor Brands to Scale to the Next Level

Mountain bike at sunset - digital marketing solutions for outdoor brands

Digital marketing can be a great way for outdoor brands to get to the next level. By reaching more people online, you can connect with potential customers and grow your business. However, it’s important to choose the right digital marketing solutions for your brand. With so many options available, it can be difficult to know […]

What is Social Media ROI and Why Does It Matter?

social media roi

Let’s kick this off with the three most important social media statistics you should know: One: More than half of the world’s population uses social media. (Keep consistent with percentages and say “Over 50%”?) Two: 55% of consumers will buy a product after finding it through social media.  Three: If you talk to digital marketers, […]