Episode 42

How Understanding Data Can Increase Fundraising Results

With Guest Tim Kachuriak

, Founder and Chief Innovation and Optimization Officer


Tim Kachuriak

Tim Kachuriak didn’t take a direct path, like most, when he began his journey to the nonprofit scene. He has worked and lived in multiple states but still remembers the organization and the moment when his heart strings were pulled and he realized that the nonprofit world would be where he landed for his long term career. Now Tim moves with a mission to create the most generous generation ever and is doing so by studying raw data on what makes people give. Whether or not you’re involved in the nonprofit world, you’re involved in life so this is one episode you don’t want to miss.

Today's Guest

Tim Kachuriak

Tim Kachuriak

Tim Kachuriak is the founder and Chief Innovation and Optimization Officer for NextAfter, a fundraising research lab consultancy, and training institute that works with charities, nonprofits and NGOs to help them grow their resource capacity.

What We Talked About

NextAfter maps out the donor journey from casual visitor, subscriber, donor and beyond - mystery donor work
Take what they learn from the lab and move to the institute, caused based to code what kind of people give trying to create the most generous generation ever
How to optimize fundraising results
Biggest trap that people or marketers fall into is they create something they want to see - not what the donor wants to see

About the Show

Listen to conversations with leaders and entrepreneurs who have built organizations making a positive impact on the world so you can discover how to expand your impact.

Are you trying to make a difference in this world? On the show, Amanda and guests reveal the path from purpose to impact and all the risks, bumps, and bruises that came along the way so you can be ahead of the curve with your purpose-driven business or organization.

Your Host

Built for Impact

Amanda is a wife, mother, entrepreneur, Partner at Evergreen Results and a founding member of the Built for Impact podcast team. She enjoys spending time with her family, serving others, horseback riding, and spending time in the mountains.